Full Service Search Engine Optimization (SEO)
SEO built applies Search Engine Optimization knowing that websites are unique and by embracing this originality we help organizations standout with high search rankings. One size does not fit all in the SEO world and that is why we do not start blueprinting your project until we completely understand your business objectives.
It is imperative to know the elements that make your organization unique for they are what make you stand out from your competition. After we agree upon the latter circumstances and establish a trustworthy relationship we optimize from the ground up creating a solid marketing campaign for your organization to flourish.
We believe one has to know the end before one begins and that is why understanding your business from all angles is a guiding principle at SEO built. One of our focal points is goal setting and we do this for both short and long term accomplishments. The smaller goals act as stepping stones to larger objectives and taking this approach accounts for progress and structures a solid business relationship from the beginning.
Again, our approach to each business is unique, but the foundation of our efforts is rooted in the following three-fold approach: First, we analyze you project and identify the elements that will make it stand out from your competition. Second, we blueprint the structure of your project knowing what rules and constraints to consider in order to achieve high rankings. Three, we assign a team that implements your custom blueprint to achieve your business objectives.
Optimization for Quality Traffic and Sustainability
It is important to direct relevant traffic to your website because quality produces results where as unrelated visitors generate less sales. SEO built optimizes for quality traffic because we want your long term partnership. We look ahead with long term goals getting your business more traffic and most importantly more sales. We achieve this by assigning one solid team that stays with your organization throughout the optimization process.
Each project is assigned to an SEO expert and in-house support team. With their support and dedication our team becomes an extension of your business. Work directly with a decision maker determined to provide results. One team will be with you throughout the optimization process rather than different individuals picking up where others left off. This type of relationship eliminates confusion and time wasted on getting new people up to speed.
Our Full Service SEO plan includes the following services:
SEO Website Analysis
Considering the rate at which internet technologies change it is not practical to use standardized formulas, approaches, or templates to optimize websites; however, we do use foundational practices and integrate proven strategies. We have developed our SEO tool box over the past decade by implementing strategies and constantly monitoring and researching those that work best. We have developed a rich database of practices, but again they are contingent upon your business and its community.
Some of our usual practices include link analysis, search engine spider simulation, web site content management, structure and layout modification, inbound and outbound links, and of course coding issues; moreover, it is how this practices and others are used in combination with your business objectives unique attributes.
Competitor Analysis
Competitor information is essential for Search Engine Optimization so SEO built researches your competitors keeping you ahead of the pack. The old saying “if you cannot beat them, join them” is definitely not how SEO built conducts business because we always strive to surpass your competition; but it does offer some interesting advice. For one thing, if your competition is doing well you might want to consider why and that is exactly why we do competitor analysis. We will find their beneficial methods and practices and apply those elements to your business to get you on the same page. Competitor analysis includes the study of their SEO techniques such as meta data, link strategies, website content, and much more.
Keyword Research
You know your business better than anyone else, but that does not necessarily help at picking good keywords. Since your industry knowledge is more advanced than your consumers, your search vocabulary is greater and often different from what is actually used to find your business. Keyword search is the most crucial part of any SEO campaign. We work with you to identify the most popular keywords that will bring high quality traffic. At SEObuilt.com we make sure that you rank high for the keywords that best suit your business.
Web Site Architecture and Code Modifications
Code structure plays an important role in how search engines index your website. Search engines determine the “search engine friendliness” of your website by many factors and having incorrect architecture can impair search indexing limiting your ranking. Too much JavaScript, navigation, graphics, and other factors might limit your website’s potential. We analyze your site structure, navigation, code, and make recommendations so you will have a search engine friendly website.
SEO Friendly Copy Writing
The content of your website determines the relevance of the keywords for your business. Top search engines look for quality websites so keywords without supporting content and content without correct keywords often leave websites with low rankings. There are several factors like keyword placement that need to be considered while writing optimized copy. The key is finding a perfect balance between writing for users and search engines.
Linking and Improving Popularity
Link campaigns help improve the popularity of your business category. We do this because link exchanges play a major role in SEO. For one thing, they increase traffic to your website. But they also help search engines better rank your site because links act like votes. Search engine algorithms give a lot of importance to the quality and relevance of inbound links or votes to your website. More quality inbound links means more votes, better search rankings, and ultimately increased traffic and sales.
Social Networking
We focus on creating compelling attention-worth pieces that pull in links and visitors from social media portals, editorial content portals, media sites and popular blogs on your topic (wide variety).
Monthly SEO Reports
Search Engine Optimization is an ongoing process and we understand maintaining consistent search engine rankings are as just as important as achieve good rankings. Each month we monitor your website and submit ranking reports to keep you website ranking.
The above listed service is a basic list; every website is different and has different requirements. Similarly, every business owner operates their business in a different environment and thus requires different search engine positioning services.
For this reason we have developed several search engine services, each one of them customizable to the individual needs of your website.
Before we execute any search engine optimization service or campaign we ask that you fill out our Request a Quote Form so we can Conduct a preliminary website analysis of the site(s) in question.
